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Skincare & Makeup – An International SEO Case Study An international SEO case study for the largest UK supplier of makeup product & skincare.

Makeup & Skincare Case Study

E-commerce SEO Case Study Results We are proud that e-commerce is competitive. Almost half of all shoppers begin their shopping journey with Google Search. That means that e-commerce is an integral part of the marketing mix. To take advantage of this, an effective eCommerce SEO strategy is essential. Our SEO agency specializes in combining effective SEO strategies with other marketing channels, such as digital PR and PPC, to achieve results that impact your company’s bottom line. Check out our eCommerce SEO case studies to see how we implemented a customized SEO strategy to maximize your business’s eCommerce potential.

SEO growth
Organic Growth
organic seo
Growth Conversation
seo result
Top 10 Result


The big challenge for us that to increase online visibility and increase traffic for each country like UK, USA, Dubai, Australia.


We conducted extensive keyword research by country to understand how people searched for makeup & skincare supplies in each region. Using this information and working with our internal language experts, we optimized our content to discuss these search terms more competently. Correctly specifying the hreflang value allows Google to better “see and understand” country-specific subdirectories, thereby reducing duplicate content issues.


We increase strong her ranking improvement in UK, USA, Autralia to leading increase organic traffic in each local area. UK 30%, USA 79%.
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